

AvatarUX Studios was founded in 2018 (Hong Kong) and now trades under Epic88 / AvatarUX. They focus on creating visually rich, highly interactive slot games by using game‑changing mechanics and strong mobile‑first design.
AvatarUX holds licences and certifications in several regulated markets:
Licensed by the Swedish Gambling Authority (Spelinspektionen) under licence 23Si1469 from 7 June 2023.
Holds a Class 2 software‑supply licence from Romania’s National Gambling Office (ONJN) granted 31 March 2025.
Recognised by the Malta Gaming Authority (MGA) under Recognition Notice RN/024/2025 from 9 July 2025. AvatarUX
These regulatory credentials underline AvatarUX’s commitment to licensed, compliant game development.
While the studio’s catalog remains relatively compact, it is packed with innovation and signature mechanics. Their games are fully built with HTML5 for smooth performance across desktop and mobile.
PopWins™ series — A “pop” mechanic where winning symbols split and expand the reel grid.
LooneyPop, CherryPop, CritterPop — Games that leverage PopWins plus additional features like ZapReel™ and MultiPop™.
PopRocks — A standout title promoting up to ~72,188× the stake via expanding win mechanics.
These titles show how AvatarUX mixes bold visuals with advanced gameplay mechanics to deliver unique experiences.
AvatarUX stands out through:
Proprietary mechanics: PopWins™, ZapReel™, MultiPop™, StickyPop™.
Mobile‑first architecture: Developed for optimal performance across phones & tablets without sacrificing features.
High volatility games and large win potential aimed at both casual players and high‑roller types.
AvatarUX benefits from strategic collaborations:
Participation in the YGS Masters Program (by Yggdrasil Gaming) which gives them access to a major distributor network.
Integration with aggregator platforms that help the studio reach new markets quickly.
These alliances support the studio’s growth and distribution reach.
Pros:
Strong visual design and high‑quality games.
Innovative mechanics that create fresh gameplay experiences.
Growing regulatory footprint and mobile‑first development.
Cons:
Smaller game catalog compared to big studios.
Limited genre variety (primarily slot games).
Popularity still building relative to legacy providers.
AvatarUX Studios is a rising creative force in the iGaming space. They may still have a lean portfolio, but what they deliver shows high ambition and technical excellence. If you seek visual impact, novel mechanics and mobile‑optimized gameplay, AvatarUX is a studio worth watching.